Gooey.ai Data Dashboard

Gooey.AI Impact Dashboard is a web-based tool designed to help nonprofits and social enterprises measure and communicate their impact using the Theory of Change framework.

This project combines UX research & design, translating complex chatbot performance metrics into meaningful outcomes. Using interviews, visualization testing, and usability studies, we created a clear and actionable dashboard for impact organizations.

My Role: UX Researcher & Designer

Timeline: 14 weeks (team project)

Deliverables: Interviews, visualization testing, heuristic evaluation, usability study